About Entera

We're on a mission to build the Infrastructure for Residential Real Estate

For our customers, employees, investors and partners, our goal is to make Entera the place you call home.

Suburban neighborhood with digital network overlay

Relentless Innovation

Residential real estate is one of the world’s largest and most fragmented markets. Entera is building the operating infrastructure to make it more data-driven, connected, and executable.

Our platform combines proprietary data, AI-powered decisioning, workflow orchestration, local market intelligence, and transaction enablement to move investors from strategy to completed transactions.

Headquartered in Houston and New York City, Entera serves leading investors, operators, funds, new construction sellers, and service partners across the residential investment ecosystem.

Entera team working together in an office

Exceptional Talent

Entera brings together experts across real estate, technology, data science, AI, brokerage, operations, capital markets, asset management, and transaction execution.

Our team understands that residential real estate is not solved by software alone. It requires accurate data, strong workflows, local market knowledge, service-provider coordination, and the infrastructure to move real transactions forward.

Together, we are building the platform that helps professional investors operate with more speed, control, confidence, and scale.

Strategic Growth

Entera has raised ~$60M from leading financial and technology investors to build the execution infrastructure for single-family residential real estate.

Since inception, Entera has supported billions of dollars in residential transaction activity, connecting buyers, sellers, service partners, and workflows across fragmented housing markets.

Our growth reflects a simple belief: the future of residential real estate will be powered by platforms that combine intelligence with real-world execution.

Purpose-Built Leadership

Entera was built for one of the most operationally complex sectors in real estate: single-family residential investing.

Our leadership team has deep experience across technology, real estate, capital markets, operations, brokerage, data, and scaled transaction infrastructure.

We are focused on helping investors make better decisions, execute with confidence, and scale residential real estate strategies across markets.

Learn about Entera careers

Our Executive Team

Entera is led by operators, technologists, and real estate executives with deep experience building platforms, markets, and transaction infrastructure at scale.

Martin Kay

Co-Founder and CEO

Greg Morrison

Co-Founder and CTO

Jen Yu Wang

CFO / CSO

Robert Salmons

Co-Founder and VP of Brokerage